Prismatica
RAW Design’s Award-Winning Light Installation and Cinematic Icon
Overview
RAW Design, a renowned Toronto architecture firm, created Prismatica, an award-winning interactive art installation that transformed Montreal’s Place des Festivals into a mesmerizing wonderland of light, color, and sound. The installation won the prestigious LuminoTherapie Award in 2014-2015, showcasing RAW Design’s innovative approach to public art. Its impact extended globally when it was featured in John Wick: Chapter 2, cementing its status as an iconic visual centerpiece.
The project gained further international recognition when it was featured prominently in the Hollywood blockbuster John Wick: Chapter 2, underscoring its iconic and cinematic appeal.
The project gained further international recognition when it was featured prominently in the Hollywood blockbuster John Wick: Chapter 2, underscoring its iconic and cinematic appeal.
Design Details
The installation consisted of 50 two-meter-tall rotating prisms made from laminated polycarbonate panels coated with 3M Dichroic Film, including “Chill” and “Blaze” variants. This specialized film refracted light into a vibrant spectrum of colors, creating dynamic, kaleidoscopic visuals by day and a radiant glow at night when illuminated with both warm and cool tones reflecting all environmental lights in different shades. The prisms’ ability to rotate, combined with custom soundscapes, provided visitors with an immersive, sensory-rich experience. This polychromatic effect made the installation truly unique, leaving a lasting impression on viewers and contributing to its award-winning success.
Collaboration and Impact
To address the challenge of transforming a conceptual art idea into a tangible, visually captivating installation, RAW Design partnered with Convenience Group to find the perfect solution. The question at the heart of the project how to create prisms that embody dynamic color, light, and movement—required a material that could reflect the interplay between art and innovation.
Convenience Group’s team of professionals identified 3M Dichroic Film as the ideal material, offering its unique ability to refract light into stunning multicolored displays. This film’s versatility and durability enabled RAW Design to realize their artistic vision, seamlessly combining form, function, and aesthetics. By tailoring the solution to the project’s creative and technical needs, we ensured that Prismatica not only brought art to life but also captivated audiences, making it a masterpiece of interactive public art.
